Improved communication

Mads iversen | Multimediadesigner

Wasted man hours due to lack of communication

Iversen stagecrew has been an established one-man company for many years, however their attempt to venture into the digital world has not been a high priority.

Challenged communication

They have tried to develop the website themselves without professional help. Therefore, they have not solved their problem with communication.

In the stage crew industry, there are many new customers and potential employees who are constantly in contact with the company's managing director. There are many questions here that repeatedly require time to answer.

Iversen Stagecrew was looking for a modern landing page to move forward with their digital journey and I had the pleasure of being a part of this.

Research and development of the right solution

Research of the industry in which Iversen Stagecrew operates was paramount. throughout the process you could clearly see that the competitors made use of minimalist means to highlight the exciting images taken during their work in various venues.

Crucial research

A feature that tended to be popular was a scrolling pattern that went from section to section via the navigation.

Since the right photos were an important part of the website's content, I was also asked to be responsible for editing the right photos. To be sure of the customer's satisfaction, I developed a working mockup. This prototype gave a clear idea of what I wanted to do with their communication over the digital world and the company gave me approval.

Improved communication and much more profit with the customer

The new landing page was launched in the spring of 2022. The Iversen stage crew was very happy with the result. They are also pleased that, based on the choice of WordPress as the right CMS system, they can now easily go in and change whatever they want. Thus, they were later able to tell us that their working hours have been significantly reduced due to successful communication.